Solara Coffee Co.

Solara Coffee Co. is a Caribbean-inspired coffee brand created to blend the warmth and energy of the sun with the rich experience of coffee. The brand identity combines warm colours, bold typography, and modern packaging to create a visual experience that feels premium, refined, approachable, and distinctly Caribbean.

The project explores how a cohesive visual identity can transform a simple coffee brand into a memorable and engaging experience — from its logo and packaging to its overall art direction and brand personality.

Solara Coffee Co. logo on a brown background, featuring a stylized sun and mountain icon above the company name.
Two bags of Solara Coffee Co., one white and one black, are displayed side by side on a beige surface with scattered coffee beans around them. The packaging features a minimalist line drawing of a coffee scene with a hummingbird, cappuccino, and flow
Three to-go coffee cups with different colors and logos from Solara Coffee Co., placed on a white surface against a brown background.
A smartphone displaying an Instagram profile for Solara Coffee Co., with tabs for posts, followers, and following, and a grid of images including coffee beans, a coffee cup, and related graphics.
Logo of Solara Coffee Co. featuring a sun with rays and the company's name beneath.
Close-up of a black sign with white lettering that reads 'Solara Coffee Co.' and a circular logo featuring a stylized sun and mountain
Three tote bags with a beige pattern of a stylized sun design, arranged on a brown surface.
Four panels of Solara Coffee Co. logos in different shades of brown with the coffee company's name and a sun and mountain icon.
Multiple smartphones display a coffee company's website with images of coffee beans and text about premium Caribbean global coffee, arranged in a collage.
Cafe interior with a black chalkboard wall featuring line art illustrations of a hummingbird, a woman, and a coffee cup; wooden tables and chairs in front; upper wall displays the Solara Coffee Co. logo.